Aug, 2025

THIS Fit At 60? Rob Rowsell’s Fat Burning Heart Rate Formula

Today, Rob Rowsell is as fit as any 60 year old you’ll ever meet, partly due to this fat burning heart rate formula. Not bad for someone was once a “skinny fat” homeless drug abuser! Listen to Rob explain how he burns fat with cardio, weights, and a healthy diet.

The Fat Burning Heart Rate Formula For Any Age Group

In order for us to burn fat and lose weight, especially as we get older, we have to be intentional. This means researching the best methods to reach our fitness goals, then putting them into practice. One component is finding our personal fat burning formula.

Rob gives an example. When doing cardio exercises, he monitors his heart rate using his watch. He enters that number into the equation to find his heart rate zone.

Find Your Fat Burning Heart Rate With This Equation

Start with the “magic number” 220. Then subtract your age. Finally, multiply the difference by 0.70 (70%). At the time of this video, Rob was 59 years old. According to the equation, his fat burning heart rate was 113 BPM.

For many years, Rob neglected crunching this number and overdid it on cardio. Since his heart rate was too high while running, it was actually burning muscle. Thus, he was canceling out his weightlifting gains.

If we aren’t being intentional about following these numbers, what happens? We simply do not get results. Rob compared a treadmill workout without specific heart rate targets to a basketball game without nets. The fat burning formula provides guidelines in order to supply results.

Macros Explained

Nutrition is also an important factor in fat burning, which is explained by another complementary formula. Your macros refer to the specific nutritional percentages you should ingest in a day. Rob provides an example goal set of 40% protein, 30% carbohydrates, and 30% fats. Rob consults his doctor, as well as his ChatGPT health plan, to know what to eat when. Everyone’s numbers are different, based on individual factors.

Remember, you are the quarterback of your own health! It may seem impossible to reach a healthy weight, but it is not! Take matters into your own hands and put in the work, while you still can!

Join Our Multifamily Investing Community Today

Do you own your own multifamily rental properties? If not, do you plan to do so one day? Then you should consider joining our online financial group, the ATL Inner Circle Community! Each month, investing pro Rob Rowsell will teach you what you must do in order to build wealth in the real estate business. It’s not quite as easy as it looks! Property taxes, liens, and legal fees can all be hard to navigate, so having a successful guide in your corner like Rob is a must! Sign up today!

Feb, 2024

Crack The Code! Rich Investor’s Wealth Building Formula

Real Estate Investor Rob Rowsell shares his wealth building formula as well as useful financial terms. Become an expert at investing wealth and building your portfolio with this crucial money glossary.

Follow Rob’s Wealth Building Formula By Applying Financial Glossary Terms

Financial Freedom Formula

Continuing from last week’s lesson, Rob explains the most requested component in his overall wealth building formula – the Financial Freedom Formula. Start with your Horizontal Income number and then divide it by your Vitality Factor. Ideally, your passive income amount exceeds your cost of living. You are financially free if the solution to this formula is greater than 1.3. This amount accounts for a 30% blended tax rate.

The Role of the Blended Tax Rate in the Wealth Building Formula

When we talk about a Blended Tax Rate, we mean the average rate the government taxes you on all of your sources of income. You may pay 40% on your own W2 as a business owner, and you may be taxed 20% on your other investments. It is your duty to know what all of these tax rates average out to!

What Is Tax Drag?

Rob defines Tax Drag as the wealth draining resistance of taxes on your investments and earnings. Obviously, you want to avoid this at all costs. If you work with your CPA on legally reducing your taxes owed, you can then invest those funds instead of paying them to Uncle Sam. Don’t throw your money away needlessly – earn compound interest by investing it!

Join Our Community

Do you own multi-family properties? If not, do you aspire to one day? Then you should consider joining our online discussion group, the ATL Inner Circle Community! Each month, Rob Rowsell will teach you what you must do in order to build wealth in the real estate business. It’s not as easy as it looks! Property taxes, liens, and legal fees can all be hard to navigate, so having a successful guide in your corner like Rob is a must! Sign up today!

Jun, 2023

Cash On Cash Return Explained

In this clip from our Addicted To Life Community Gathering, Rob Rowsell lays out the Cash On Cash Return Real Estate Formula. If you are an aspiring cash flow investor who is looking to replace your business income with recurring passive earnings, then this video is a must watch!

Rob Explains His Cash On Cash Return Real Estate Formula

Rob starts the clip out with a review of two real estate deals he is raising money for. Both of them would qualify as momentum plays. Over time, each investment will yield an average of 7% cash on cash return. Through renovations and rent increases, these properties’ values will increase.

When he sells these properties, Rob uses a formula to calculate total returns. The back end equity earned, plus the cashflow from the five to seven year ownership will equal the total.

Rob then explained the principle of the 2X multiple, which is his goal typically with real estate holdings. In order to reach his stated goal of doubling his money, Rob may need to hold the investments longer than he had originally planned.

For example, let’s say you had invested $100,000 in a property, kept it for six years, and earned back $140,000. Then you would divide $140,000 by six in order to arrive at around $23,000 profit per year. You will have roughly gotten a 23% return on your initial $100,000 investment after six years. That cash on cash return may sound too good to be true. However, in reality, it’s not!

Join Our Community

Do you own multi-family properties? If not, do you aspire to one day? Then you should consider joining our online discussion group, the Addicted To Life Community! Each month, Rob Rowsell will teach you what you must do in order to build wealth in the real estate business. It’s not as easy as it looks! Property taxes, liens, and legal fees can all be hard to navigate, so having a successful guide in your corner like Rob is a must! Enroll today!